Clients + Partners

Partner Spotlight: Predictable Profits

Charles Gaudet, Zach Burkes and Stephanie Vaughan lead the business growth and coaching company called Predictable Profits. Together they help small business owners reach seven figures and beyond with their proven framework and Board of Directors programs.

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Partner Spotlight: Predictable Profits

Is it really possible to develop a system that helps founders earn predictable profits?  Founders Charles Gaudet II, Zach Burkes and Stephanie Vaughn think so.  Since 2010, these three entrepreneurial heavy-hitters have proven with the right program and strategy, it is truly possible.  This is not a one-size-fits-all solution, however.  Companies and their leaders need to be focused on putting in the work and being honest with themselves and accountable to their commitment.  Let’s dive into how this inspirational organization came to be and how business owners can benefit from the decades of wisdom it offers.

Background of the Brand Charles Gaudet, CEO and Founder

An entrepreneur can simply be born with an entrepreneurial spirit, but few get started by the early age of four.  Charles tapped into this spirit by selling art to his neighbors.  The goal was not necessarily profits at that point, but more focused on making his dad proud.  This simple, sweet business exercise ignited his inner entrepreneurial fire.  A fire that has only burned hotter as the years pass and more accomplishments are realized.

College brought forward the next major success for Charles; his first multi-million dollar business at the age of 24.  The company earned recognition from Ernst & Young as one of the nation's best seed-stage companies.

Many years of hard work, accolades, and dedication later, Charles reached his next turning point; realizing that working yourself ragged was not necessarily a requirement to become more successful.  His intense work ethic, which included 3:00AM wake ups and all-day grind, landed him in the Emergency Room as a result of the intense stress.  The health scare made it very clear that it was time to work smarter, not harder to achieve sustainable success.

Birth of Predictable Profits

In 2010, the concept for Predictable Profits emerged when someone offered to pay Charles to help grow their company.  The good news was that he was well-equipped with this insight and freshly inspired to implement a simple, repeatable process toward business growth. This would be accomplished by focusing on strategies that lead to–you guessed it–predictable and sustainable profits.  From there, Charles developed a system that helps entrepreneurs achieve growth without sacrificing their health or personal life.

Evolution and Recognition

Since its inception, Predictable Profits has grown to become a respected name in business coaching.  The company focuses on helping businesses achieve predictable profits and dominate their markets.  Now Charles is referred to as "The Go-To Business Coach for Seven and Eight Figure Businesses" by International Business Times, and his strategies have been featured in publications such as Inc., Forbes, Success, and Entrepreneur.

Background on Its Additional Founders, Zach and Stephanie

Eager to take his company to the next level, Charles welcomed two seasoned entrepreneurs to his founding team, Zach Burkes and Stephanie Vaughan:

  • Zach Burkes, co-founder of a multi-million dollar medical device company. He consulted with Gaudet during the growth of this company. Upon a successful exit, Burkes and Gaudet realized they could do more together so Burkes joined the team.
  • Stephanie Vaughn is credited with over $200M in upside revenues to her clients. Vaughn helped Predictable Profits scale with the recruiting and training of coaches. It wasn't long before Vaughn, Burkes and Gaudet realized the power of their combined strengths.
The story of the company’s founding, its business model and evolution to becoming a three-founder leadership team is a testament to what Predictable Profits is all about; business coaching for seven and eight figure Founders and CEOs looking to grow faster, more predictably and less dependent on themselves.

The Services Predictable Profits Provides

The services that Predictable Profits offers is business coaching for seven and eight figure founders and CEOs looking to grow faster, more predictably and less dependent on themselves.  It offers a variety of events, templates and strategies its members can rely on to get to this goal.  

The Beyond 7 Figures Podcast

In addition to the amazing insight and community offered by the Predictable Profits, is a business podcast hosted by Charles.  It is jam packed with founder stories and concepts that the listener can apply to their own business scenario.

Why The Company Stands Out Against Its Competitors

Predictable Profits has developed the only known framework for seven and eight figure companies to generate sustainable revenue growth, month-after-month.

Notable Offerings:  The Board of Directors Program

The Board of Directors Program is designed to offer business guidance and accountability, meeting two hours a week via Zoom.  Predictable Profits’ cofounder Stephanie Vaughn is the Chair.  It is called the Board of Directors program because, “a proper Board of Directors provides guidance and fierce accountability toward KPIs.”  A monthly membership fee offers access to this intense, and immersive program.  There are two tiers available, gold and platinum.  Each tier is designed for a specific revenue range of business.     

Recently, Accountfully’s CEO and founder, Brad Ebenhoeh attended one of the BoD meetings, sharing small business accounting concepts.  Subjects like this are shared by business owners that can offer sage advice to the members of the group and answer questions and attend breakout sessions for more interaction.  

Advice From Charles Gaudet II, CEO of Predictable Profits to Other Business Owners

It’s safe to say Charles has some serious advice helpful to those in the process of establishing a great company.  He nails it down to three things he calls the "Setup Trinity". 

These include the following:

1. Creating Market Demand

First, you need to position yourself differently than everyone else in the market. Here's what I've learned: Most business owners make the mistake of waiting for customers to find them. Instead, you should be proactively creating demand through strategic positioning. This means:

  • Identifying unique market opportunities
  • Developing compelling messaging that resonates with your ideal customers
  • Creating content and campaigns that educate and engage before selling

2. Capturing Opportunities

Once you've created demand, you need sophisticated systems to capture it. I've seen too many businesses lose potential customers simply because they lack proper lead capture mechanisms. Implement:

  • Strategic opt-in systems that convert browsers to leads
  • Multiple touchpoints across different channels
  • Clear calls-to-action that guide prospects through your sales funnel

3. Nurturing Relationships

Here's something crucial I've learned: The money isn't in the lead generation–it's in the nurturing process. You need to:

  • Develop personalized communication sequences
  • Create value-driven content that builds trust
  • Maintain consistent engagement that guides prospects toward purchase decisions

All that said, Charles notes that there is one thing that can make or break success.  “Having robust data intelligence behind these activities. When you make decisions based on clear insights rather than gut feelings, you can fine-tune your approach and optimize results.”

Staying creative, but calculating your success is also key.  He shares, “Remember: Success isn't about random acts of marketing or hoping for the best. It's about creating predictable, repeatable systems that consistently deliver results. Start with these fundamentals, measure everything, and adjust based on data–not hunches.”

How To Take The Next Step Toward Predictable Profits In Your World

► If your business sounds like one that can benefit from the work Charles and his team do, you can register for a business growth assessment here: https://grow.predictableprofits.com/accountfully 

This conversation will pinpoint your business’s growth stage, uncover hidden obstacles, and show you exactly where to focus to hit your next revenue milestone—without sacrificing your time or energy. 

Learn More About Predictable Profits

To explore the company, its founders, and its programs further, check out the following links:

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